If we take a look way back to the eighties or nineties, there were quite a few beer producers, mostly large companies that mass produced a range of beers and you could drink this in a pub or buy from a supermarket and that was pretty much it, in terms of choice. There were a few small bars that focused on imported pilsners and pale ales, but generally, the beer-drinking public had a limited choice of products.
Free Market Economy
As we moved into a new millennium, governments around the world encouraged private enterprise, especially startups and groups of beer brewers got together (over a few beers) and decided to create a microbrewery with the aim of producing premium craft beer to sell to the local community. This happened in Australia, New Zealand and in Europe, resulting in many small microbreweries opening around the world and it wasn’t long before they marketed their selection in craft beer packs that you can order from their website.
We are all guilty of accepting the best from a bunch of average beers, which isn’t the end of the world, yet when introduced to craft beers that are brewed by local experts, using local produce, there’s no comparison in taste. All craft beers are at least ABV 5% or more, so you get the strength with the great taste. Whether fine old English bitter with that characteristic tang, or the ice-cold European pilsner, your local craft beer producer has a diverse range of premium craft beers, all at very affordable prices.
Supporting the Community
The pandemic has caused havoc around the world, with the small business hit the hardest and we should all be doing what we can to support our local traders and buying your beer from a microbrewery is a great way to support local families (microbreweries are family owned and operated).
The craft beer sector is enjoying steady growth, largely due to the pandemic closing pubs and clubs, forcing beer drinkers to switch to ordering online and enjoying tasty craft beer at home. When talking value for money, you can’t really beat craft beers, which are not only great tasting and strong, they are also affordable. Order from the brewers via their website and start with a selection pack and work your way through their amazing range of pale ales, pilsners and lagers, all made with local produce.